Species

Echinacea purpureaPurple Coneflower

150 other cultivars

perennialN. America Native

Sunbird Coneflower

Echinacea purpurea 'Sunbird'

The Story

Plant Bio

Echinacea purpurea, commonly known as purple coneflower, is an upright, herbaceous perennial native to eastern North America. It features large, daisy-like flowers with slightly drooping rays (petals) surrounding a prominent, spiny, coppery-brown central cone. It grows on sturdy stems with coarse, dark green leaves.

A member of the Butterfly(TM) series, 'Sunbird' is a compact cultivar noted for its large, single flowers with reflexed, brilliant golden-orange petals surrounding a large, dark brown central cone. It is known for its strong stems and long bloom period.

Uses & Benefits:

Provides vibrant purple flowers throughout summer, attracting bees and butterflies, and adding color to borders.

Drought-tolerant and low-maintenance, suitable for xeriscaping and sustainable gardens.

Supports pollinators, enhances biodiversity, and helps sustain local ecosystems.

SpeciesEchinacea purpureaPurple Coneflower

Essentials

At a Glance

Plant Type

Perennial

Height

30 inches

Width

24 inches

Light

Full Sun, Partial Sun

Zones

4, 5, 6, 7, 8, 9

Water

Low; drought-tolerant once established

Humidity

Average

Lifespan

Perennial

Native To

North America

Toxicity

Non-toxic to humans and pets

Planting

How to Grow

Tuck seeds into well-drained soil in early spring.
Water regularly until seedlings establish, about 6 weeks.
Place in full sun for best flowering results.
Fertilize lightly in spring with balanced fertilizer.
Divide clumps in early spring or fall every 3-4 years.
Mulch to retain moisture and suppress weeds.

Pro Tip

Ensure excellent drainage to prevent root rot and maximize flowering.

Keep It Thriving

Care Guide

Do

Water deeply during dry spells 🌱
Deadhead spent flowers to encourage more blooms
Divide every 3-4 years in early spring

Don't

Avoid overwatering, which can cause root rot ❌
Don’t fertilize excessively, as it may reduce flowering
Don’t prune in late fall or winter

Seasonal Care Calendar

Task	Jan	Feb	Mar	Apr	May	Jun	Jul	Aug	Sep	Oct	Nov	Dec
Deadhead
Divide
Fertilize
Harvest
Plant
Spring Cleanup
Winter Prep

Watch Out For

Pests & Diseases

Common Pests

Common Diseases

In the Garden

Landscape Uses & Companions

Landscape Uses

Vibrant perennial borderWildflower meadow accentPollinator-friendly garden

Companion Plants

Black-eyed Susan Lavender Coreopsis Echinacea tennesseensisRussian sage

Multiply

Propagation Methods

Good to Know

Common Questions

Sunbird Coneflower questions

What zones can Sunbird Coneflower grow in?

Sunbird Coneflower is hardy in USDA Zones 4–9. Inside that range it survives winter in the ground; outside it, grow it as an annual or a container plant you protect.

Is Sunbird Coneflower deer resistant?

Yes — Sunbird Coneflower is rated deer-resistant. Deer typically pass it over, though extreme hunger can override any plant's defenses.

When does Sunbird Coneflower bloom?

Sunbird Coneflower typically blooms in summer to fall through late summer. Exact timing shifts a week or two with your zone — Sow's bloom calendar maps it to your garden.

Does Sunbird Coneflower need full sun?

Sunbird Coneflower does best in full sun to part shade. In hot climates, afternoon shade keeps blooms fresher longer.

Is Sunbird Coneflower drought tolerant?

Yes — once established (usually after the first full season), Sunbird Coneflower handles dry spells with minimal watering. Water deeply its first year to build the root system that makes that possible.